King James Reigns Supreme: LeBron named NBA’s Highest Earner for 9th Consecutive Year in 2023, Earning $117.6m in On and Off-Court Ventures, Outshining Stephen Curry’s $102m

For the ninth year in a row, LeBron James has topped the NBA’s list of highest earners. The LA Lakers superstar earned a total of $117.6 million in 2023, combining his on-court and off-court earnings. Forbes reported that he made $47.6 million from his on-court performance alone. LeBron has held the title of basketball’s richest player since Kobe Bryant edged him out in 2014. His current on-court earnings have surpassed $432 million, making him the highest-paid player in NBA history. According to Spotrac, if he chooses to continue playing until 2025, he could earn over $530 million. Off the court, LeBron generates millions of dollars through his production company, the SpringHill Company, of which he is the largest shareholder. He also collaborates with brands such as Taco Bell to increase his earnings.

LeBron James

LeBron James

LeBron James, the basketball sensation of LA Lakers, has secured his position as the highest earner in the NBA for the ninth year in a row in 2023.

LeBron, who has reigned supreme as basketball's richest player ever since Kobe Bryant edged him out for a second time in 2014, recorded $47.6m in on-court earnings this year

LeBron James has maintained his position as the top-earning basketball player, surpassing Kobe Bryant who had previously taken the title in 2014. This year, James earned $47.6 million in on-court earnings.

The 38-year-old has now raked in $432m on the court across two decades in the NBA

Over the past two decades, the NBA superstar LeBron James has earned $432 million from his career on the court. In addition to basketball, James produced a film called Shooting Stars, which was released on Peacock in June and depicted his high school basketball journey. According to Forbes’ list of the highest-paid athletes in 2023, James came in fourth place, with only tennis star Roger Federer and soccer legend Cristiano Ronaldo earning more from their business ventures. Stephen Curry of the Golden State Warriors is the NBA’s second-richest player, with an estimated income of $101.9 million. Similar to James, Curry also has numerous non-basketball business ventures, such as producing a documentary about himself and launching a bourbon called Gentleman’s Cut. He is also collaborating with Penguin Workshop to create a graphic novel series about sports superheroes and has acquired stakes in TMRW Sports and Golf+. James recently signed a new deal with Under Armour worth $75 million in stock. On the court, Curry earned $51.9 million this year, with $50 million coming from off-court ventures. Despite Curry’s successes, James continues to out-earn him for the sixth year in a row. James announced this week that he will release his second children’s book, “I Am More Than,” on April 2, 2024, which is currently available for pre-order.

Golden State Warriors guard Stephen Curry was ranked as the second richest player with an estimated income of $101.9m

According to reports, Stephen Curry, the guard for the Golden State Warriors, has been ranked as the second richest player with an estimated income of $101.9m. In 2020, LeBron James published a children’s book titled ‘I Promise,’ which became a bestseller on the New York Times list. The book was inspired by James’ I Promise School, located in his hometown of Akron, Ohio, which he founded in 2018. In a statement released regarding the book, James expressed his excitement about the positive response from students, teachers, and families. His newest book, ‘I Am More Than,’ aims to continue inspiring children to aim high and not let anything limit their potential. The book encourages readers to believe in themselves and all the incredible things they’re capable of achieving, which no one else can define for them. LeBron James hopes that whoever reads it feels inspired to become ‘more than’ in everything they do.

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